'Finding the right hearing solution should also be a pleasant experience'

Interview with Angeli Engels of Hoordetail about hearing care at Hans Anders.

For forty years, Hans Anders has been a familiar face in Dutch shopping streets. And, now also in Belgian shopping streets. Although people in the street will quickly associate the chain with eyewear, Hans Anders has made a big impact in the field of audiology in recent years. Over twenty years ago, the company decided to combine optics with hearing care. Hans Anders' growth in audiology was rewarded in September 2020 with the award for the Best Retail Chain of the Netherlands and Belgium in the category 'Hearing Care Professionals'. Angeli Engels, International Sales Director Audio, explains while in Hoordetail what defines Hans Anders hearing care and how the chain invests in hearing care professionals and customers. Read the full article (Dutch).

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Angeli Engels, International Sales Director Audio Hans Anders.

About Hans Anders

Nexeye is one of the fastest-growing value-for-money concerns in optics and hearing care in Europe for some time, with 705 stores in the Netherlands, Belgium, Germany, Austria and Sweden. The group features three retail brands – Hans Anders, eyes + more and Direkt Optik.

Hans Anders is one of the most well-known retailers and volume-based market leader, with 403 stores in the Netherlands and Belgium. Hans Anders makes high-quality eye and hearing care affordable to all.

eyes + more, part of nexeye since 2018, currently has at the moment 266 stores in Germany, Austria, the Netherlands and Belgium and is among the fastest growing companies in the eyewear industry. The eyewear chain, with complete prices for fashion eyewear, was founded in 2005 in the Netherlands.

Direkt Optik is represented by 36 stores across Sweden. The optician chain is appreciated for its service, knowledge and unique offers.


The popular and growing value-for-money market segment distinguishes itself by reaching the optimal combination of value and price. Nexeye responds with smart retail entrepreneurship; continued value increase for the best pricing in the market at all times. The mission of the group is to make good sight and hearing accessible to all. The Hans Anders Retail Group distinguishes itself from its competition and is a retail market leader. Always growing in an agile and resilient way, even going against dominant retail trends.

Nexeye was acquired by British investor 3i in January 2017. In 2019, eyes + more was added to the group.

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