Latest news

'Hans Anders Retail Group' becomes nexeye

'Hans Anders Retail Group’ is renamed and continues focus on international growth. As of tomorrow, the company behind the optician chains Hans Anders, eyes + more and Direkt Optik will be...

Collaboration between Team DSM and Hans Anders Retail Group on product innovation

The Hans Anders Retail Group (with its optician shop chains Hans Anders, eyes + more and Direkt Optik) introduces together with World Tour cycling Team DSM the eyewear brand DRIIVE. The b...

Bart van den Nieuwenhof guest at Thoughtful Thursday

February 10, Bart van den Nieuwenhof was invited by Thoughtful Thursday for an interview about retail, the optical market and the developments within the Hans Anders Retail Group.

Hans Anders Retail Group takes a big step in digitalisation of logistic processes

The logistic processes at the Hans Anders Retail Group will be fully digitised to raise the servicelevels to more than 700 stores and millions of customers.

Hans Anders Retail Group announce partnership with Team DSM

Hans Anders Retail Group, with its well-known optic chains Hans Anders and eyes + more, will become an official partner of World Tour Cycling Team DSM, as was announced today during the t...

Hans Anders Retail Group obtains full ownership of ‘eyes + more’ in Belgium

The twenty Belgian stores of the optical retail chain eyes + more will be owned by the Dutch E & M Holding, part of the Hans Anders Retail Group which also includes Hans Anders (Netherlan...

Victory for Lorena Wiebes with DRIIVE sports glasses

Golden girl Lorena Wiebes races with DRIIVE PRO Race this season, glasses from the unique collection of sports glasses developed by Team DSM together with optics platform nexeye.

Cycling and sports influencers test innovative sports glasses from Hans Anders and Team DSM

18 cycling influencers were given an exclusive sneak preview of the new and innovative DRIIVE racing glasses, developed by Team DSM and Hans Anders. They were challenged to test the lates...

Collaboration between Team DSM and Hans Anders Retail Group on product innovation

The Hans Anders Retail Group (with its optician shop chains Hans Anders, eyes + more and Direkt Optik) introduces together with World Tour cycling Team DSM the eyewear brand DRIIVE. The b...

Hans Anders Retail Group announce partnership with Team DSM

Hans Anders Retail Group, with its well-known optic chains Hans Anders and eyes + more, will become an official partner of World Tour Cycling Team DSM, as was announced today during the t...

Hans Anders wins Shopping Awards again

On June 7, Hans Anders won the Shopping Awards for the 2nd time in a row. A recognition for the omnichannel approach, according to Valerie Heeremans, CDO of the group.

Hans Anders Retail Group takes a big step in digitalisation of logistic processes

The logistic processes at the Hans Anders Retail Group will be fully digitised to raise the servicelevels to more than 700 stores and millions of customers.

Hans Anders and PTTRNS.ai introduce online eyewear recommender with artificial intelligence

Hans Anders and PTTRNS.ai introduce a new online application in the optics market that uses a self-learning algorithm to give personal online eyewear advice based on a facial characteris...

Hans Anders wins Shopping Award 2021

Hans Anders wins the prestigious gold award in the Optical category at the 2021 Shopping Awards! The eyewear retailer credits this success to a successful omni-channel strategy.

Hans Anders wins award for best e-mail campaign

The annual award for the best e-mail campaign of 2020 was won by Hans Anders with their ‘Post Purchase Campaign’. With this hyper-personalised e-mail campaign, Hans Anders managed to main...

First opticians graduate from Hans Anders and Summa training

On Tuesday 14 June, 13 Hans Anders colleagues received their diplomas as certified opticians. A special moment, because this is the first group to graduate from the renewed training by pa...

The new optician - views from Hans Anders

The white coats have been gone for some time and slowly but surely, the optician is moving towards the role of fashion retailer. What does this mean from a personnel policy aspect? We dis...

Hans Anders, Summa College, and NCVB launch innovative training

The Hans Anders optician chain, the Eindhoven Summa College, and NCVB Bedrijfsopleidingen (company training courses) signed a cooperation contract for the innovative vocational training '...

Hans Anders Retail Group takes a big step in digitalisation of logistic processes

The logistic processes at the Hans Anders Retail Group will be fully digitised to raise the servicelevels to more than 700 stores and millions of customers.

Cooperation Hans Anders and Doctors of the World

Since 2015 Hans Anders and Doctors of the World work together to fulfil to make good vision and hearing accessible to everyone.

Hans Anders supports people in poverty in Amsterdam

The SINA foundation and the Amsterdam stores of the Hans Anders optical retail chain have announced that they want to work closely for the purpose of offering more prospects for people in...

Working togheter on prospects for people in poverty and debt

Armoedecoalitie (Poverty Coalition) and Hans Anders: working together on prospects for people in poverty and debt

New Hans Anders store in Horst

On Thursday, July 7, Hans Anders officially opens the doors of a brand-new store in Horst.

First opticians graduate from Hans Anders and Summa training

On Tuesday 14 June, 13 Hans Anders colleagues received their diplomas as certified opticians. A special moment, because this is the first group to graduate from the renewed training by pa...

Hans Anders wins Shopping Awards again

On June 7, Hans Anders won the Shopping Awards for the 2nd time in a row. A recognition for the omnichannel approach, according to Valerie Heeremans, CDO of the group.

New Hans Anders store in Soest

On Saturday 25 September, Hans Anders officially opens the doors of a brand-new store in Soest.

Hans Anders and MKIN offer local driving licence exams

Hans Anders and MKIN will offer driving licence inspections in various Hans Anders shops from July onwards.

New Hans Anders commercial focuses on the appointment with the optician.

Hans Anders is launching a new TV commercial next Monday (21 June 2021). In the commercial, the main character Loes, played by Plien van Bennekom, has an appointment with her optician Han...

Hans Anders once again Retailer of the Year in the audiology category in Belgium

On Thursday, Oct. 6, Hans Anders in Belgium has won for the third time in a row the Award Best Retailer of the Year in the category of Audiologists.

New store for Hans Anders in Wuustwezel Belgium

Wuustwezel has gained a new shop. Optics chain Hans Anders will open a branch in the centre of Wuustwezel on Wednesday 28 September.

Hans Anders opens 5th store in Antwerp

On Friday 24 September, Hans Anders opens its 5th store in Antwerp.

Hans Anders relocates shop in Ieper

A new shop by optical retail chain Hans Anders will open its doors in Ieper on Saturday 10 July. The retailer has moved just 65 metres away, to Boterstraat 11.

Hans Anders opens shop in the brand new La Couvinoise commercial park

On Wednesday, 28 April, optical chain Hans Anders opened a new shop in the La Couvinoise commercial park in Couvin.

2 new points of sale for hearing solutions

Hans Anders is adding hearing solutions to its range in Bree and Diepenbeek. This increases the numer of hearing aid sales points to 55 shops in Belgium.

Victory for Lorena Wiebes with DRIIVE sports glasses

Golden girl Lorena Wiebes races with DRIIVE PRO Race this season, glasses from the unique collection of sports glasses developed by Team DSM together with optics platform nexeye.

New Hans Anders store in Horst

On Thursday, July 7, Hans Anders officially opens the doors of a brand-new store in Horst.

Hans Anders surprises with its eye-catching and fashionable private label collection at fixed low...

Hans Anders introduces a new and distinctive private label collection called Solid Statements. This temporary collection will be available in all shops in the Netherlands and Belgium from...

New: Faster self-tinting lenses

Hans Anders introduced the latest generation of self-tinting lenses that adjust faster to changing light conditions.

2021 eyewear trends

The main trends for frames this spring and summer are chunky frames, retro shapes and animal prints. But there are a few other striking trends to discover.

Hans Anders once again Retailer of the Year in the audiology category in Belgium

On Thursday, Oct. 6, Hans Anders in Belgium has won for the third time in a row the Award Best Retailer of the Year in the category of Audiologists.

'Finding the right hearing solution should also be a pleasant experience'

Angeli Engels explains while at Hoordetail what defines hearing care at Hans Anders and how the chain invests in hearing care professionals and customers.

Hans Anders 'Best hearing Case retail chain' in the Netherlands and Belgium

At the Retail Outlook Event, Hans Anders was voted the Best retail chain in the Netherlands as well as Best retail chain in Belgium in the Hearing Care category.

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