Hasselt, 1 July 2021 - A new shop by optical retail chain Hans Anders will open its doors in Ieper on Saturday 10 July. The retailer has moved just 65 metres away, to Boterstraat 11. A larger shop, a bigger collection of frames, and an additional eye testing room all mean the shop team can assist more customers.
The Hans Anders shop team is very much looking forward to the new location. The new shop has space for an additional eye testing room and 350 extra frames and sunglasses. In this new shop, customers are treated to a varied and up-to-date selection of the latest collections by Hans Anders and international top brands such as Ray-Ban, Longchamp, Tommy Hilfiger, Guess, and Emporio Armani.
Store manager Sylvie Callewaert: ‘We opened our shop at the Neermarkt in Ieper 16 years ago. We have now grown so much that the shop is too small. Our shop is much-loved throughout the region. For a new pair of glasses, or a hearing aid. These new premises will enable us to offer our customers even more space and a bigger selection, to prove we will continue to focus on quality and service. We hope that people feel invited to come and take a look in our beautiful shop with our great range of new eyewear. We will be ready to pamper them! Our opening promotion is a great incentive. From 10 July until 31 July, we are offering 50% off any complete eyewear.’
Hans Anders is thrilled with the new location. Barry Oosting, Country Retail Manager, explains why this choice was made: ‘People have come to us from the immediate area as well as from Vleteren and Poperinge for many years. It is great there’s a new location opportunity once you outgrow the current one. These new premises with almost three times the space give us the chance to provide our service to more customers at the same time. In this spot, we are surrounded by great retail chains such as Ici Paris XL, Hema and Kruidvat - making us very happy the shop is now at the Boterstraat!’
About Nexeye
Nexeye
Headquartered in Gorinchem, the Netherlands, nexeye is a leading European provider of value-for-money eye care operating under the Hans Anders, eyes+more and Direkt Optik labels. The Group, its labels and employees, together provide affordable, high-quality eyecare and hearing care to customers across 719 stores in the Netherlands, Belgium, Germany, Austria and Sweden. Nexeye is on a mission to make good eye- and hearingcare affordable and easily accessible for everyone.
eyes + more operates with 283 stores in Germany, Austria, the Netherlands, Sweden and Belgium, focusing on affordable, fashionable eye wear and is one of the fastest-growing optical chains in Europe. Hans Anders, founded in 1982, is a leading value-for-money chain in the Netherlands and Belgium with 402 stores offering eye and hearing care. Direkt Optik has 34 optical stores across Sweden, is known for its 3 for 1 offer and highly appreciated for the expertise of the qualified opticians in its stores. In total, nexeye and labels employ more than 3,500 people (headcount).
Read more on nexeye - Value in view of the future
Contact details
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- Dagmar Steins
- Advisor Corporate Communications
- dagmar.steins@nexeye.com
- +31 6 51 59 28 68
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- Rian van Koulil
- Director Brands & Corporate Communications
- rian.van.koulil@nexeye.com
- +31 6 126 838 24
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